GSAR Marketing /MITM Events will celebrate the 22ª edition of MITM America, the most influential fair in the America and the Caribbean of tourism MICE B2B, in Havana, Cuba on September, 18-21. MITM America Havana is sponsored by the Ministry of Tourism of the Republic of Cuba (MINTUR), Meliá Cohíba and Ecotur.

Cuba will be hostess, for third time, of MITM America. This event will be good to promote the country like one of the main destinations for the sector of tourism MICE (Meetings, Incentives, Congress and Events). Also, this year Cuba was rewarded with the Tourist Excellences Award as one of the surest countries for the tourism, what stresses its trajectory and constant evolution like international tourist destination.

GSAR Marketing has organized from 1997 MITM America, the oldest international fair of tourism of meetings in America & Caribbean guided professionals of the tourism exclusively, programming appointments B2B and with a program of networking of high standing that guarantees the contact among all the participants. The organization has 48 fairs in 34 cities of 18 countries.

MITM Events ratifies along these years that all their editions maintain the quality of their buyers because they go by a strict selection process, where single buyers with high business potential are approved to participate. On the two editions taken place previously in Cuba: Varadero (2004) and Havana (2009) it consists that the same ones contributed notably to the incursion and development of Cuba in this tourist sector.

The advance and tourist development of the country is celebration reason for the professionals of the sector, being this way an earth of opportunities for all the organizers of groups MICE in the world. The bigger than the Antilles stays as the most attractive island in the Caribbean as for their history, culture, gastronomy, offers hotel and international reputation as privileged tourist destination.

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